Your image, your voice, and your essence as a human being could be gobbled up and regurgitated by AI. The clock is ticking on when you’re control over your image and representation is completely out of your hands.
To tip the scales back in favor of those who wish to remain in firm control of their image, Denmark has put forth a proposal that would give every one of its citizens the legal ground to go after someone who uses their image without their consent.
This specifically covers deepfakes, those videos of a person’s face or body that have been digitally altered so they appear to be someone else.
The Scandinavian nation has put forth a proposal to amend its copyright laws so that everyone owns the rights to their own face, their own voice, and their body. Current laws aren’t quite up to snuff when it comes to protecting people from having their likenesses twisted and contorted.