The psychiatric drug industry and big tobacco share striking similarities in their tactics, particularly when it comes to downplaying the risks associated with their products and targeting vulnerable populations like youth. The psychiatric community has gotten away with pretending it is based in science and medicine to sell its snake oil, while the tobacco industry wasn’t so lucky.
A key difference lies in the government’s stance – while tobacco companies face increasing regulations and warnings, the psychiatric drug industry enjoys substantial government support and promotion despite the existence of black box warnings on many of their medications. Both industries have a history of misleading marketing practices and minimizing potential harms.
Big tobacco companies notoriously concealed evidence linking smoking to lung cancer and other diseases for decades. Similarly, psychiatric drug manufacturers have been accused of selectively publishing favorable trial data and underreporting adverse effects.
Despite black box warnings – the FDA’s strongest safety alert – on many psychiatric medications, big pharma’s marketing often portrays an overly rosy picture. A prime example is antidepressants carrying a black box warning about increased suicidality risk in youth. Yet, these drugs continue to be heavily promoted, with limited emphasis on this severe side effect. Worse yet, antidepressants are not approved for under 18’s and still they are prescribed off-label to the age group in increasing numbers. Atypical antipsychotics like Seroquel and Zyprexa also bear a black box warning about increased mortality risk in elderly dementia patients, but their use in this vulnerable population remains widespread.
Moreover, both industries have targeted youth, securing future customers through early exposure and addiction. Big tobacco’s calculated efforts to market to adolescents are well-documented. Many of us remember getting boxes of candy cigarettes as children. The tips of the candy cigarettes were even painted red to simulate they were lit. Likewise, the psychiatric drug industry has been criticized for driving the dramatic rise in childhood psychiatric diagnoses and medication use, despite limited long-term safety data.
However, a crucial difference emerges in the government’s approach. Tobacco companies face intense scrutiny, with advertising restrictions, graphic health warnings on packaging, and mounting litigation. In contrast, the psychiatric drug industry enjoys considerable government financial support, 10.8 billion in the 2024 budget, and lack of stringent oversight.






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