Outrage mounted Friday over a taxpayer-funded television advertisement glorifying President Donald Trump, with critics describing the 30-second spot as self-aggrandizing propaganda and questioning whether the administration violated federal law restricting the use of public money for partisan communications.
The ad—which aired this week on outlets including Fox News, Newsmax, and CBS—features a dizzying montage of Trump at rallies, White House events, sporting events, and alongside military personnel, captioned, “AMERICA WILL NEVER BE A COMMUNIST COUNTRY.”
The refrain of R&B singer JMSN’s “Love Me” plays over the rapid-fire images. The spot concludes with a voiceover from Ultimate Fighting Championship CEO Dana White praising Trump as “the toughest, most resilient person that I’ve ever met.”
At the bottom of the screen, an alarming disclosure appears, reading, “Paid for by the US government.”
The White House dismissed criticism of the ad—which aired ahead of November’s midterm elections—by calling the spot a “public service announcement” intended to remind Americans “to love their country and understand what makes it worth defending.”
However, on Friday, US Sens. Patty Murray (D-Wash.) and Jack Reed (D-RI), along with Reps. Rosa DeLauro (D-Conn.) and Steny Hoyer (D-Md.), excoriated the clip.
“This is the sort of government propaganda one might expect in North Korea, not the United States of America, and it is an egregious and utterly illegal misuse of Americans’ hard-earned tax dollars,” the four senior congressional appropriators said in a joint statement.
“The law is not complicated,” the lawmakers added. “You cannot use taxpayer dollars for political advertisements.”
Federal appropriations law—including the funding bill Trump signed earlier this year—prohibits the use of government funds for unauthorized “publicity or propaganda purposes,” while the Government Accountability Office (GAO) has interpreted the prohibition to encompass communications whose obvious purpose is “self-aggrandizement” or “puffery,” as well as “purely partisan” communications.
The consumer advocacy watchdog group Public Citizen on Friday filed a complaint with the GAO alleging the ad “violates laws prohibiting the use of government resources for propaganda, the Hatch Act, and other related laws.”
“Whether or not President Trump was personally involved in the ad, it was conceived, produced, and distributed by Trump’s White House staff,” Public Citizen said.
US Sen. Chris Murphy (D-Conn.) said Friday on social media that “every taxpayer, no matter your party, should be outraged by this.”
“Your money is being used to fund campaign ads for Trump,” the senator added. “It’s totally, completely [illegal]. He’s stealing your money for his campaign.”