The “Esther Project,” as detailed in Cleveland-Stout’s investigation, was coordinated through US-based PR firm Bridge Partners and managed in cooperation with Israel’s Ministry of Foreign Affairs.
It reportedly allocated more than half a million dollars for influencer payments between June and September 2025, all with the goal of quietly shaping American public opinion and policy using paid social content—without transparent disclosure of foreign sponsorship.
Cleveland-Stout reports:
“In a meeting dedicated to harnessing pro-Israel media energy on Friday, Israeli Prime Minister Benjamin Netanyahu alluded to a cohort of Israel’s influencers. ‘We have to fight back. How do we fight back? Our influencers. I think you should also talk to them if you have a chance, to that community, they are very important.’
Being paid by Israel to post on social media is also very lucrative. According to previously unreported recent documents, these influencers are likely being paid around $7,000 per post on social media such as TikTok and Instagram on behalf of Israel.”
Citing the legal backbone behind her demand, MTG quoted the Foreign Agents Registration Act:
“Foreign governments routinely engage in efforts to influence our domestic and foreign policies, legislation, democratic processes, and public opinion. These governments sometimes exert this influence by employing lobbyists, public relations professionals, prominent businesspeople, or former U.S. government officials on their behalf. Such efforts are legal—if they are transparent. Originally enacted in 1938, the Foreign Agents Registration Act—known as FARA—helps the American people and their elected officials understand who is really behind such influence activity. The statute requires persons working on behalf of foreign governments or other foreign principals (including Americans) to disclose their relationships to foreign principals and information about their activities. Agents who fail to register are violating federal law, and they can be prosecuted if their failure is deliberate.”
Greene emphasized that her position is not directed at any particular group, but is strictly about legal compliance and transparency for foreign-influenced political messaging in the United States.
Hellbound and Down 