Google to introduce behavioral “interventions”

Google has presented its project dubbed “Info Interventions” based on what it says is a behavioral science that, if these “interventions” are used as directed, could “teach” users to the degree they will become resilient to online harms.

Another promise is that by “pre-bunking misinformation” users can be “immunized.”

How is this supposed to work? Google has put up a site that states the goal is to provide accuracy prompts that would refocus users’ attention toward whatever Google decides qualifies as accurate information.

And to reach it, the “hypothesis” currently seems to be that “reminding individuals to think about accuracy when they might be about to engage with false information can boost users’ pre-existing accuracy goals.”

This method of effectively training users to behave in a desired way is unsurprisingly attempting to draw from behavioral science research and Google says it has been validated by digital experiments.

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Author: HP McLovincraft

Seeker of rabbit holes. Pessimist. Libertine. Contrarian. Your huckleberry. Possibly true tales of sanity-blasting horror also known as abject reality. Prepare yourself. Veteran of a thousand psychic wars. I have seen the fnords. Deplatformed on Tumblr and Twitter.

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