The computer mouse is one of those things that probably does not come to mind when thinking about climate change, but to Logitech CEO Hanneke Faber, even that little device is too polluting to allow people to purchase outright.
Instead, Faber would like to see Logitech customers opt for her new “forever mouse,” which they would have to pay a regular subscription fee in order to use, kind of like a car lease.
Faber, described as “a longtime executive with an extensive background in consumer goods at conglomerates like Unilever and Procter & Gamble,” told The Verge‘s “Decoder” podcast that her number-one priority moving forward is not to gouge customers with pointless subscription fees just because, but rather to “cut carbon emissions.”
“I’m a big believer that you have to make a few changes if you want to get, in our case, even better results and a little faster growth with the same margins – and not unimportantly, reduce that carbon footprint by 50 percent,” she said in the interview.
Hellbound and Down 