For many Westerners, watching the conflict in Ukraine is a lot like watching a spectator sport. It’s a mindset exacerbated by the bombardment of pro-Ukrainian propaganda in the media, through the mythmaking of fictional Ukrainian superheroes and the dehumanization of Russians – including civilians.
And now, that indulgence in violence has taken on a new level, becoming almost like an interactive video game in which far away observers can become indirect participants in the conflict.
Those who’ve bought into the narrative proudly sport the team colors of the blue and yellow and indulge themselves in the merchandise promoting their team – all from the safety of their monitors.
From Zelensky bobblehead dolls and custom Lego figures to “Saint Javelin” stickers, war profiteers (who call themselves “volunteers,” of course) are now selling messages on artillery shells that land in residential neighborhoods in Donbass, as detailed by the Washington Post.