How do you mark the anniversary of Prohibition’s repeal? At Reason we celebrate the hard-won victory of (relative) sanity that led to the passage of the 21st Amendment repealing the 18th Amendment and clearing the way for Americans to again (legally) consume alcoholic beverages. We also point to lessons that can be learned from failed efforts to use the force of law to prevent people from making their own choices.
But if you’re an international nanny-stater, you use the day to call for restrictions on popular beverages.
“WHO calls on countries to increase taxes on alcohol and sugary sweetened beverages,” the World Health Organization headlined a December 5 press release, precisely 90 years after the ratification of the 21st Amendment. “The World Health Organization (WHO) is releasing today new data that show a low global rate of taxes being applied to unhealthy products such as alcohol and sugary sweetened beverages (SSBs). The findings highlight that the majority of countries are not using taxes to incentivize healthier behaviours.”
Admittedly, WHO is a meddlesome world organization, so one can’t expect it to always be aware of important political dates in any one country. Still, the irony is rich enough to make you reach for something sweet and buzz-inducing. Why not double down on control-freakery on a day when Americans with a modicum of historical awareness reflect on the defeat of such efforts?
That said, WHO didn’t call for outright bans on sweet and boozy drinks. The idea is to hike prices through the tax system so that people—presumably those with less money—can’t afford them and therefore become slimmer and more sober.
“Taxes that increase alcohol prices by 50% would help avert over 21 million deaths over 50 years and generate nearly US$17 trillion in additional revenues,” insists WHO.
WHO also points to polling data showing that majorities in multiple countries support sin taxes on alcohol, sugary drinks, and tobacco. Presumably, those surveyed could purchase fewer such products of their own accord but want pressure applied from above on those who might choose differently.
But what people support in the abstract isn’t the same thing as what they actually do when living under real-life policies. Laws and unintended consequences have a funny way of colliding again and again.